The Global Media Monitoring Project (GMMP) is the largest and longest longitudinal study on gender in the world’s media. It is also the largest advocacy initiative in the world on changing the representation of women in the media. It is unique in involving participants ranging from grassroots community organizations to university students, and researchers to media practitioners, all of whom participate on a voluntary basis.
Every five years since 1995, GMMP research has taken the pulse of selected indicators of gender in the news media, studying women’s presence in relation to men, gender biases and stereotyping in news media content. The fourth research in the series was conducted in 2009/2010 by hundreds of volunteers in 108 countries around the world.
This project is funded by the Women’s Media Watch, Jamaica.